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(Service)

Systems built around you

Hearttale Creative · Service

The operational layer most founders outgrow before they notice, designed and developed as one platform.

Custom systems at Hearttale Creative

(This service)

Academies, booking, event ticketing, member areas and automations, built around how you work.

(Sound familiar?)

You may be ready for this if

  • Registrations, payments and reminders run through a handful of tools that do not talk to each other.
  • Someone copies the same data from one app to another every week.
  • The platform you rent costs more each year and still does not fit how you work.
  • Your team spends its evenings on work a system could do.

(The principle)

Growth breaks the tools that got you here. We replace scattered apps with one system built around your business, with automation and AI handling the repetitive parts and your team always keeping the final say, so you can take on more without giving up your evenings.

(What changes)

One place for the whole operation

Registrations, payments, communication and attendance in a single system that you own.

Time back

Automations take over the repetitive work, and your team keeps the final say.

Room to grow

A modular foundation, so new programs, events and features join without rebuilding what already works.

(What is included)

Academies and courses

Online programs with lessons, progress and access control, under your own brand.

Booking and scheduling

Sessions, retreats and consultations booked and paid in one flow.

Events and ticketing

Event pages, tickets, add-ons and discount codes, with attendee management in one place.

Payments and checkout

Secure checkout for tickets, sessions and programs, connected to everything else in the system.

Member areas and portals

Private content and client portals behind a login, with access your team controls.

Automations and AI

Confirmations, reminders and follow-ups sent on time. If you want one, an AI assistant that answers visitors at any hour, with a person always able to step in.

(How it runs)

  1. Map

    We learn how the business runs today: every tool, every handoff and every task someone repeats by hand.

    You receiveA map of the operation

  2. Design

    We design the flows and the screens for your team and your clients, and agree on what comes first.

    You receiveFlows, screens and a build plan

  3. Build

    We build in stages and test each one with real data before the next begins.

    You receiveWorking parts you can try as they land

  4. Run

    We move your data across, train your team and stay on to maintain and extend the system.

    You receiveA system your team runs from day one

(What we work with)

We choose the stack for the job and connect it to the tools you already use, with your data in a database you own and payments handled by established providers.

Applications

  • Next.js
  • React
  • TypeScript
  • Node.js
  • React Native
  • Expo

Data and accounts

  • Supabase
  • PostgreSQL
  • Firebase
  • Clerk

Payments

  • Stripe
  • PayPal
  • Square

Scheduling and events

  • Cal.com
  • Calendly
  • Acuity Scheduling
  • Google Calendar
  • Zoom

Email and messaging

  • Brevo
  • Resend
  • Twilio
  • WhatsApp Business

Automation and CRM

  • Zapier
  • Make
  • n8n
  • HubSpot
  • Airtable
  • Notion

AI

  • OpenAI
  • Claude
  • Gemini
  • Vercel AI SDK
  • ElevenLabs

Hosting

  • Vercel
  • Cloudflare
  • AWS

(In their words)

I now have a system built specifically around my needs, with the flexibility to grow alongside my brand.

Kyle Lam, founder of Kyle Lam Sound Healing

Read the chapter

(This service in real projects)

ISound Healing Tulum

From one WhatsApp number to a sanctuary guests can book on their own.

IIKyle Lam Sound Healing

From a practice you had to experience in the room to one people trust online.

IVKyle Lam Events

From scattered tools to one platform for events, tickets and trainings.

VIKyle Lam Academy

From trainings that needed Kyle in the room to an academy that keeps teaching.

VIIIKaila Hall

A healer with a designer’s eye, and a home that finally shows both.

IXBreathwork Tulum

From a template site to a practice that feels as steady as a breath.

(Questions)

Questions about custom systems

Why custom instead of an off-the-shelf tool?

Off-the-shelf tools fit most businesses a little. A custom system fits yours exactly, carries your brand and grows with you.

Can it connect to the tools we already use?

Usually, yes. Payments, email, calendars and analytics can be connected so the whole flow works as one.

How do you use AI in these systems?

Only where you ask for it, and only for the repetitive parts: answering common questions, sorting requests, drafting replies. People stay in charge of every decision that matters.

Do we own the system and the data?

Yes. The code, the database and every account behind them belong to you.

Who maintains it after launch?

We can stay on to maintain and extend it, and your team can manage content and daily operations from day one.

How is it priced?

Every project is quoted after a first conversation, in a written proposal with the scope, the phases and the investment stated plainly.

A design review in the studio’s glass meeting room

(Before you go)

One system, built around you

Tell us which tools you juggle today and where the time goes. We reply within 24 hours with a first read.

(Other services)

Accepting select projects

Have a project in mind?

hello@hearttalecreative.com

Three questions, two minutes. We reply within 24 hours with a first read of your project. Prefer to talk first? Text us at +1 615 282 9799.

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Who are you?

Who are you?

Reply within 24 hours